Creating HubSpot properties in bulk: HubSpot import, the API, Lift and Bulk Property Import & Export compared

By Kayabyte

HubSpot’s own import tool imports records, not property definitions. Here is what each route can do for setting up many properties. Full disclosure: we built Bulk Property Import & Export. HubSpot facts last checked 4 November 2026 against HubSpot’s knowledge base; Lift facts last checked 4 November 2026 on its public Marketplace listing.

The comparison

HubSpot import Properties API (batch create) Lift Bulk Property Upload Tool Bulk Property Import & Export
What it creates One new property per column while importing records Many properties per request Many properties from a spreadsheet Many properties, groups and dropdown options from a CSV or Google Sheet
Needs a developer No Yes (token and script) No No
Preview before writing Not for property setup No Quality checks and validation (per listing) Yes, a dry run of the whole batch
Copy between accounts No With your own script Not stated Yes (Pro), with a diff first
Export of all properties Settings > Properties > Export all properties (not importable) Read endpoint Not stated CSV or JSON in the import’s own columns
Change log Audit log on Professional and Enterprise No Upload history (per listing) Nightly change log on every plan
Price Included Included Free (listing, 200+ installs) Free for import, export and preview; Pro USD 19 per month; Agency USD 49 per month

When not to use ours

If you only need to create new properties from a spreadsheet, a free tool such as Lift covers that and you may not need anything else. Two Lift reviewers mention some fields, such as form visibility, still need editing by hand, so test any tool on a few properties first. Use our app when you also need a reviewed preview of the batch, to copy a property set between client accounts, to re-export and re-import a setup, or a change history on Free and Starter accounts. If you have a developer and one account, the API batch endpoint costs nothing.

Trying ours

Free import, export and preview, and a 14-day Pro trial with no card. Marketplace listing or the app page.

More detail

FAQ

Is there a free tool to bulk upload HubSpot properties? Yes: Lift Bulk Property Upload Tool is listed as free on the HubSpot Marketplace, and Bulk Property Import & Export has a free plan for import, export and preview.

Can I bulk create properties without a developer? Yes, with a Marketplace app. HubSpot’s own tools create one at a time, and the API needs a script.

Which is better, Lift or Bulk Property Import & Export? Lift is free and focused on uploading; ours adds copying between accounts, exports and a change log, some of which is paid. We built ours, so try both on a test set.

Questions or corrections: support@kayabyte.dev. HubSpot is a registered trademark of HubSpot, Inc. Kayabyte is an independent developer and is not affiliated with HubSpot.